- Supplying ‘top quality’ results => presenting results that can match the user’s intent more closely. On the downside, In case the informational advantage of the rich snippet satisfies the user's look for query, it would remove the necessity to click by way of for even further engagement. Hello William, https://www.presta-addons-modules.com/en/front-office/prestashop-automatic-google-translation-geoip.html